The Hutch Group

A peer group for creative leaders who feel stuck and want to move forward with expertise.

You’re doing good work. You’ve built something with real potential.

But lately, it’s hard to ignore the tension under the surface:

Your positioning sounds… fine, but it’s not winning you business.

You’re pitching for work you’re not sure you even want (and you’re losing).

Cash flow is unpredictable.

New business feels like a grind.

You’re discounting more than you should.

The team’s busy but not always aligned.

And you’re stuck spending more time reacting than leading.

You’re not on your own.

Deep down, you know there’s a smarter, more expert way to lead.

This is the space where you’ll find it and the people to help you get there.

Introducing:
The Hutch Group

A hand-picked group of 6–8 creative leaders who meet once a month to tackle the real challenges of running and growing a creative business in 2025. 

This isn’t a course. It’s not another Slack group.

It’s a sharp, focused space for strategic support, expert insight and honest peer-to-peer conversation.

What We'll Cover (One Focus Each Month)

Each monthly session is 90 minutes on Google Meet, structured around a specific theme.

Plus time for live troubleshooting.

Expect deep dives into:

  • Positioning that cuts through the noise

  • Value-based pricing and proposal strategy

  • Lead qualification + pitching less (and winning more)

  • Business planning that actually gets used

  • Accountability frameworks for you and your team

  • Mindset, confidence, and owning your expertise

Every session is designed to be practical, focused, and immediately useful inside your agency.

What You Get

  •  90-minute virtual session each month

  • A focused theme + time to tackle live challenges

  • WhatsApp group for ongoing support

  • Direct access to me between sessions for questions or input

A group of creative leaders who’ve been there and are in the thick of it right now, and are up for honest, useful conversations.

Investment

£250 per month

Billed quarterly in advance
(3-month rolling commitment)

Designed to give the group consistency, rhythm, focus, and momentum

Ready to lead with Expertise?

You don’t need another Zoom webinar.

You need a room full of agency leaders who are where you are — dealing with the same pressures, asking the same “what now?” questions, and focused on being recognised and rewarded for their expertise.